You need to have a solid sales funnel in order to earn the most profits from your digital product. If your sales funnel is not solid, your profit potential will be much lower and the hard work you put into your product will not be as profitable as it could be.
There are basic components of a solid sales funnel in order to maximize its effectiveness; we will discuss them below.
The first component is a good squeeze page. A squeeze page is a Web page that offers a valuable report, ebook, software program, etc. for free in return for the requester’s contact information (usually name and email address).
The person gets the free gift, while you get his/her contact information to follow up with him/her.
Through good email marketing practices, you show that you are a trusted expert in your field. Over time, the prospect will come to trust you and your recommendations.
In your emails, you provide a link to your main product’s sales page. At some point in time, it’s likely the prospect will click onto it.
Thus, the prospect is now at your main product’s sales page. Provided your sales letter is convincing enough of the product’s value and usefulness to the prospect, that prospect will order it and become a customer…